Research commercially viable solutions to address the health effects of air pollution on cyclist's health. Contemporary solutions to air pollution as a whole are not being implemented fast enough to mitigate negative health effects associated with low air quality.Despite slow progress, legislation and culture have continued to utilise alternative forms of transport such as cycling. Its therefore important to focus on solutions that can reduce the negative effects on cyclist’s health. Current pm25 masks underperform significantly andrestrict cyclist performance due to low ml/kg/min flux rate caused by low flow rates as a result of air filter restriction. This research study used primary research to sample the general public and professional cyclists' opinions on air pollution furthermore, secondary research was then conducted to establish the viability of the research study outcomes. The Research concludes that the proposed solution is commercially viable both from a financial and industrial design standpoint, but to ensure market traction would have to be launched in China and India which accounts for majority of the global air pollution mask market share,with china's currently accounting for $600 million as of 2015 and increasing.
Justify the Product Need
Carry out market research
Feasibility study
The interview was conducted to provide deeper insights. From cyclists who commuted daily.In addition to that some of the cyclists have raced professionally and therefore they were theright candidate to interview because their experience about cycling is the equivalent of anethnographic study. Revealing insights about what makes cycling gear comfortable or whythey cycle.
The format for the interview is simple, it contains the date, name, job title and questions. The Question format Is open. Doing so to prevent the interviewer from interrupting the interview process, which doing so interrupts the participants train of thought. See Appendix
The analysis of the information collected from the interview process will be conducted using the inductive grounded theory approach. This will involve starting with the collection of interview transcripts. Quotes from which will be categorised into generalisations and themes. Patterns will then be identified and comparative analysis will then take place, to determine the meaning and subjectivity of the collected data. Following that, a series of statements summing up the opinions and finding will be made.
Some of the more experienced racers offered considerable insight as to the lack of adoption of possible solutions.as mentioned in (timestamp, [00:18:22.910]). Mentioning value and performance as the primary reasons why consumers have not bought into the specialised filter masks as widely as they should have.
After reviewing the interview of the cyclists, it becomes apparent that due to geographic predispositions that the participant purchase decisions would be dictated by geographic predisposition, with Asian and middle eastern cities being more inclined to consider making a purchasing decision. This was mentioned in transcription one (Timestamp, [00:03:48.430])Additionally, despite the necessity of a proposed product solution, interviewees mentioned that their purchase decision would be guided primarily by the high performance at a low price and other emotional values such as comfort, convenience and social acceptance.
The interviews have addressed some of the primary research aim and objectives. Managing To collect insights and opinions from cyclists who have raced before. Most of the interviewed cyclists mentioned that the widespread adoption of cyclist pm25 filter may not have occurred due to pricing, performance and social stigmas associated with such devices. Dueto logistical and time constraints, only one interview was conducted, lasting thirty minutes.Therefore, using the inductive research approach to analyse the interview was beneficial because the collected opinions could be generalised and placed into categories for later analysis. Doing this ensured that the expert opinions and insights could be used to formulate survey questions, which would help to establish the credibility of the stated opinions. To Compare real-world insights with the interview insights. Further recommendations for the interview process would include interviewing a larger census of participants rather than interviewing substrata of cyclist demographics, this may include increasing the number of possible interviews with 500 participants. A premise to reduce an assumption.
This Survey is to be designed to collect quantitative data to evaluate the opinions and insights from the interview process
Aims
• To collect enough data to perform a comparative analysis
• To collect from a large demographic set to establish the validity of the research aims.
• To critically analyse the data to identify possible trends amongst the data set.
Objectives
• Collect a Minimum of 30 replies
• Collect data on possible product prices
• Find out the proportion of people willing to make a purchase decision.
This survey consisted of four questions and was designed to have a minimum completionrate of 80% as seen in Table 2 below. The survey achieved a 100 % completion rate andreceived 30 responses. The premise of this survey was to collect enough data to establishthe viability of expert opinions and to perform a comparative analysis to determineparticipant purchase decision factors using: pollution awareness, price and values as aframework.
Appendix A figure 14, Question one’s pricing comparison was carried out to compare theprice points against the participant's concern on air pollution, current results indicate that100% of participants will not pay more than £99 for a bike helmet. Furthermore, it was notedthat participants who were slightly or not at all concerned were not willing to pay more than£59 for a helmet.
Appendix A Figure 16, response data shows that majority of the participants 51.6% neverrode bikes, a substratum of that data set, 14 out of 29 participants who never ride bikeswere most likely to spend no more than £59 on a helmet, participants who were willing tospend between £59 to £99 accounted for 17.24% of the set, 3 out of 5 never rode a bikemore than a few times a month.
Appendix A Figure 18, the data set shows that participants who answered that helmets werenot necessary were not willing to spend more than £59 on a helmet, participants whoresponded with “necessary” made up the majority of the substrata who were will to paybetween £59 and £99 for a helmet. Appendix A Figure 23 (purchase motivation comparison)participant who responded with necessary accounted for 77.78% for the responses,participants who responded with “necessary” and cycled every day accounted for 33.33%of the responses, found helmets to be inconvenient.
Appendix A figure 20, responses showed that 100% of participants were not willing to paymore than £99 for a helmet. 82.76% of participants were not will to pay more than £59 for ahelmet, the remaining 17.24% were not willing to spend more than £99 on a helmet.
The survey met all its aims and objectives. Majority of participants are not willing to spendmore than £99 on a helmet, the majority are willing to spend £0 to £99 are made ofparticipants who were very concerned and extremely concerned accounting for 64.51% ofparticipants. Participants who cycled more than a few times a week were predisposed tofind helmets as an inconvenience. The survey illustrates that proportionally, cycling is a bigmarket, with 49% of all participants having ridden a bike of the last year or so. This survey'slimitations were predominately made up by limitations in the question consideration,Question 3 Appendix Figure 9 as seen below shows the participant may have skipped thequestion this may be due to the fact the question should have been worded as "necessarybut inconvenient” rather than “inconvenient”. The survey has made it clear that theproposed product solution must not exceed a retail price of £ 99. This survey has shownthat despite widespread awareness of potential product solutions may have not gainedtractions due to not meeting performances specifications that offer customers value for theirmoney.
This section of the report aims to investigate an existing product used for industrialapplications. This is because these products are held to higher operational standards.
This will be done by utilising a methodical evaluation procedure to establish performancecriteria from which possible solutions may be set.
Aims
Objectives
This product disassembly will focus on an unbranded full-face air-fed gas mask. The product is made up of an air supply unit and a lightweight polymer gas mask for use in industrial application such as spray painting. The product is designed to filter: vapours, particles like dust, gases using a replaceable dust filter.
Facepiece-silicone rubber
Head harness- polymer fabric
Inhale valve- natural rubber
Exhale valve- silicone rubber
Gasket- silicone rubber
Filter body – polystyrene
Filter element- activated carbon, polypropylene
Face shield- polycarbonate
Air Pump body -Abs
Air Pipe-polypropylene
Charger- Abs
Breathing resistance
Filter penetration (solids and liquids)
Total inward Leakage (TIL)
CO2 build-up
Flammability
Dust clogging
Field of vision
Mechanical strength and performance testing
Facepiece: EN136
Filter standards:
EN143:2000
EN141
EN371(6098)
EN14387:2004(6051,6055)
Flammability EN136(6700,6800,6900)
Visor-eye protections EN166:2001 protection against medium energy high-speed particles at 120meters per second
Charging time: 3 hours
Working time: 7 hours
Charger Voltage: 110 V / 220 V
Air supply flow rate:
First speed: 62 L/min
Second speed: 74 L/min
The product does not require a positive or negative pressure check since it is an air-fed full-face musk this improves its convenience.
The product is considerably lightweight is well distributed due to making waring the product comfortable, at 1.4 kg but this weight would have to be reduced to make the product suitable for cycling.
The air supply unit supplies between 62/74 Litres per minute. This is low compared to the 3m Versa Flo which can supply between 185/205 litres per minute.
Filtration the unit is capable of filtering vapours, particles like dust, gases using a replaceable dust filter.
Breathability- the due to a pressure activated valves and relatively low airflow rates the unit becomes uncomfortable after a couple of hours, this is because the unit required the user to provide positive/negative pressure to active the one-way valves to let air in
TIL- the total internal leakage is fairly low, when the unit was tested I had a fair amount of beard hair, their way still a good mechanical seal, this is because the unit has an out shroud and an internal silicone gasket.
Service time- the product run for 3 hrs, this could have been improved by includes a battery with a bigger capacity, furthermore, the impeller unit was far too heavy and could have been moulded with thinner walls to improve rpm and a reduce the amount of torque required to run it thus improving the service time.
Gasket/Facepiece/ Exhale valve - silicone rubber:
Silicone rubber has excellent chemical resistance, making it suitable for use in a pm25 filter mask, which must remain operational in environments which toxic particulates.
Silicone rubber is a flame-retardant material.
Silicone rubber has a high tensile strength at 9.8 KN/M and has very high fatigue strength performance for making it suitable for use as a valve body.
Silicone rubber is fairly costly at £5.25 per kilogram.
Head harness- nylon- the head harness is made of nylon, one of the strongest textiles’ materials. Nylon is not fireproof, considering the powered air filter may be used in environments that may have fire risks. This is not a good material choice.
Inhale valve- natural rubber, rubber has a low GPA of 1.7, making it suitable for the inhale valve because it does not require as much negative pressure to activate when the user is breathing.
Air Pipe/Filter body Filter element- polypropylene
The filter body will be in contact with the chemical during the filtration process, polypropylene has good chemical resistance and additionally is food safe. Making it a suitable great material choice for the filter body
Face shield- polycarbonate was suitable material for the face shield because it's an extremely tough material able to withstand high impact loads whilst still being lightweight furthermore polycarbonate blocks UV rays which are a health risk.
Air Pump body -Abs is a suitable material because it has great resistance to chemical corrosion. Due to the butadiene molecule Abs has a specific stiffness of 2.49 Mn.m/kg, suitable for injection moulded housing body's that contain fixtures such as gear housings. (Ces, 2019)
Using Injection moulding and Plastic extrusion is the manufacture of the full-face mask component ensures that:
The manufacturing batches have good dimensional accuracy and reduce plastic waste because runners and sprues can be recycled back in the manufacturing process. Industrial pm25 filters have long product life cycles in the market, using injection moulding leads to low-cost par part, full maximising the advantages of economies of scale.
The product costs £ 74.89, considerably cheaper than the market average of £200. High-end industrial filters can cost up £2000
Product performance analysis
Listed below are the safety standards that the product has to meet;
Breathing resistance
Filter penetration (solids and liquids)
Total inward Leakage (TIL)
CO2 build-up
Flammability
Dust clogging
Field of vision
Mechanical strength and performance testing
(BSI, 2019)
CONCLUSION
Using an industrial pm25 filter was a good choice. Industrialfull-face masks are held to higher operational standard. Using these standardsas a basis for the product ensures good operational requirement standards willbe set for a possible product solution. Analysis of the product helped in guiding factors for consideration whendeveloping a product solution showed that the valve system responses need to bere-tuned to increase airflow rates, furthermore, the centrifugal pump needs tobe redesign to increase flow rates and the operational time of the productneeds to be increased by a conservable margin.
Secondary research analysis of the project brief will be usingqualitative and quantitative data sets, the analysis will be carried outmethodically, considering ethical considerations.
To establish theneed for a product orientated solution, based on tried and tested data.
Quantitative:
To determine theglobal state of air quality
To determine howmany people are affected by air pollution
To determine theairflow rates required for a sedentary individual or a highly active individual
Cycling Statistics
Physiological Ergonomics
Ergonomics
Safety Standards
Swot analysis
Pre-industrial parts per million counts averaged at 280pm pre-1900s, current global pm countsare at 411 pm according to NOAA. The global city population is projected to grow to 70% by 2050, with increasingly lax laws and continued dependence on oil. Therefore, it’s imperative to determine how many cities are affected by prolonged smog, and bad air quality. This secondary research section will look into the 2019 report by the IHME (institute for health metrics and evaluation)to investigate:
What the current exposure rate is to air pollution and to determine health effects of air pollution
Vehicle exhaust
Open fires
Ozone
Industrial Emissions
Dust particulates
Transport Emissions (planes, ships)
countries with the highest pm counts.
1. Pakistan
115.7
2. Qatar
92.4
3. Afghanistan
86
4. Bangladesh
83.3
5. Egypt
73
6. UAE
64
has become trendier, the last mile solution to combat climate change. Bicycleownerships rates vary between 1-97% amongst households (journal of transport and health,2019), figure below shows bike ownership rates in percentage, for households in variouscountries;
Bike ownership availability percentage:
Figure 5
Above illustrates the bike ownership percentage. The figure is colour coded with bikeavailability percentage on the bottom left. 80% of bikes are owned by Scandinaviancountries. No data is available for countries coded in white. According to statistical datacollected by the UN, the total number of bicycles comes to 2 billion globally. Poorinfrastructure and safety for cyclists, lead the Uk to have lower bicycle ownership rate at40%. China currently has 500 million bicycles, despite china only having 60% bikeownership rate.
Minimum wage statistics
Figure 4
Figure 4 above shows the minimum wages for 150 countries. Looking at minimum wagestatistics will enable this research study to put together a comprehensive pricing strategythat suits the largest market segments.
Secondary research- global state of air quality- summary.
Majority of people affected by pm25 particles reside on the eastern side of the global.Current global carbon dioxide particulate counts stand at 411 parts per million according toNOAA. The global city population is projected to grow to 70% by 2050. Developing andmiddle-income countries are affected considerably more. The only anomalies beingcountries with a high proportion of desert or semi- arid ecology and china due aggressivelyimplemented economic growth strategies leading to excessive air pollution. Top 20countries with the highest pm25 countries are all developing countries. Air pollution is the4th largest cause of the loss of life expectancy. Chinas current bicycle census shows thatthe country has approximately half a billion bicycles with Shanghai accounting for 9,43million bicycles. Market research shows that on the premise of secondary researchsummary, that there is a big global market. And product needs exist.
Swot analysis
Aim
Provide comparative analysis of market research with regards to possible product solutions.
Table 3: Swotanalysis
Swot analysis conclusion
Market opportunity exists, there are currently 800 million cyclists globally. But People arenot willing to pay more than £99 in the United Kingdom for a proposed solution. The price ofwhich will be much lower when adjusted for inflation. This will limit the number of featuresthat the product can have. Price based feature segmentation will have to be used.Increasing development and product rollout time. By that time Competitors may saturate themarket with similar devices dropping the price.
Physiological ergonomics
tuing heavy excersize nominal values for pulmonary ventilation during rest, moderate and vigorous exercise. To support the bodies oxygen needs during heavy exercise thenominal breathing rate has to increase by an order of magnitude of five.
PM25 Filter masks
People prefer not to wear respirators because they create breathing discomfort. Respiratorscreate breathing resistance which in turn lead to fatigue of the respiratory system. Pm25filters with inhalation and exhalation valves reduce breathing resistance by 50% (yang,2017).
Ergonomics
Bike helmet sizes:
Table 7
Helmet design and safety standards
Bicycle helmet standards:
European safety standards; EN1078and EN1080
Figure 7
EN1078/1080 is bicycle safety standards introduced by the European Committee forstandardisation (CEN) in 1997. (Connor,2016). Every helmet test can be described as anexchange of momentum between a head form helmet liner/shell and a surface.(Connor,2016) due to logistical constraints helmet test are designed to test for fail/passcriteria in extreme adverse scenarios, such as high-speed impact with hard surfaces suchas asphalt (Meng,2016).
Impact tests: this test involves flat and kerbstone as illustrated in figure 7 which shows thepossible collision scenarios that may need to be tested. The flat stone test involves acollision scenario where the head form and helmet impact the flat at 90 degrees at a velocityof (5.42/4.57) m/s from a height of 1.5 - 1.06 meters. (B
Retention system strength test: this test certifies that the helmet harness with not break orelongate more than 35mm when subjected to an inertial force of 24 j created by a fallingmass of 10 kg from a height of 600 mm. EN1080 states that in the event of a persistentforce of 90N but less than 160N the harness buckle must release. This safety specificationis geared towards prevention of strangulation for helmets designed for children. The figurebelow illustrates the safety test for the helmet harness.
Figure 8
Table 4:Cycling helmetstandard testpass/failcriteria.
Conclusion
Helmet standards test criteria for bicycles does not reflect real-world conditions. Helmettest criteria could be further improved by de-restricting helmet impacts test points from90degree tangential angles to other possible offset angles. Furthermore, helmet regulationsfor bicycle need to enforce the use of full-face helmets. A substantial number of impactscenarios happen below the referenchelmet half-face helmets leaving thelower jaw exposed to possible impact.
Product design specification
This product design specification shows the product requirement goals and aims. Theproduct requirements are list in chronological order, starting with the most importrequirements.
Major project- REQUIREMENTS